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Beat the Challenge of Competition with Training


Beat the Challenge of Competition with Training


One challenge in front of every business today is ‘competition.’ The increasing competition has already stolen the peace of mind. Business people are always trying to make use of tools that are important and effective. They introduce new concepts, methodologies, and techniques to ensure that their business grows and beats the competition.

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Any plans for training?

The concept of training is all over the business world. More and more companies are adapting training programs for their employees. Whenever a new person gets employed, they have to go through the training program; thus, the business ensures that they are betting on the right horses. It means they make their candidates ready for working in the organization. What is the point if one employee is too smart and the other one is dumb? There has to be an equal level of skills in employees working together. Moreover, there should also be professionalism in the working staff.

But do you think that you really need a training program? If yes, then what do you think of which type of training program you want? Of course, there are different types of training programs that get used by businesses. You cannot simply have an excellent training program that is good but not for the specific type of employees you have. You have to match up your training program with the employees. Right training to the right employees would always do wonders. But the right training for the wrong person would be a waste of time, effort, and capital. What is the point if your employees already have certain skills and give training for the same areas? It would be really not done, right? You have to determine what type of skills the employees need or if they actually require the training.

Use a tool

You can use the training need identification tool for evaluation. It is a tool that is utilized to identify what activities or training should be provided to employees to enhance their work productivity. Here, the attention should be placed on requirements instead of the candidates’ desires for a constructive outcome. It is not about what the employees want to learn; it is about what the organization wants its employees to have. For example, no matter how good a person is, he must be equipped with the account concepts if he is working in accounts. It means the right skills in the right person for the right type of job role.

Why do you need identification of training?

There are many reasons that you should know like:

  • To pinpoint in case, the training will make a difference in productivity and the results.
  • To decide what particular training each employee needs and what will help improve his or her job performance.
  • To distinguish between training and organizational matters and bring about a blend between individual aspirations and organizational aims.

ITN, Identification of training needs) if carried out properly, cater to the basis on which all other training tasks and activities can be considered. Also, it needs careful thought and analysis; it is a procedure that needs to be performed with sensitivity as the learning of the people is important to them, and the reputation of your organization is also at stake.

Similarly, identifying training needs is significant from both the organizational point of view and the individual’s point of view. From an organization’s point of view, it is vital because an organization has purposes that it wishes to achieve for the benefit of all investors or members, encompassing owners, customers, employees, suppliers, and even neighbors. These aims can be attained only through binding the capability of its people, releasing potential, and make the most of growth opportunities. After all, any training program’s ultimate goal is to enhance both the employees and the organization.

Hence individuals should know what they have to learn to attain organizational goals. Similarly, if witnessed from an individual’s perspective, individuals do have their aspirations, wish to develop, and learn and use new abilities. Individuals need the right opportunities, conditions, and resources. Therefore, to fulfill the people’s aspirations, the organization must provide effective and fascinating learning resources and conditions. It is equally vital to see a proper match between attaining organizational goals and catering attractive learning chances.

Moreover, to get synchronization between organizational and personal objectives, people need to question how they do things. And this is exactly the hidden objective behind any identification of the training need process. It should perfectly be a long-term process of boosting employees to participate in their own development, thus enhancing their commitment to learning, their tasks, and the entire organization.

Remember that the identification of training needs can be carried out at three levels to determine three kinds of needs: –

  • Organizational Needs
  • Group Needs
  • Individual Needs

These are the areas that this identification has to be carried out. In this way, there would ream no room for any affectivity or shallowness. Once you find out what type of training is needed for the employees, you can make the most of everything.

It has been seen that everybody does recognize the importance of training in enhancing the quality and productivity of the workforce. But the unfortunate part is that training is mostly done randomly. There should be a systematic way to know where to allocate the limited training budget to the zones that require improvement. What is the point if you are conducting training for the areas that are already stronger?


So, identifying training needs is a must for your business if you want to make the most of your capital, budget, employees, efforts, and time!

Samuel J. Morales

Beer geek. Tv trailblazer. Passionate internet practitioner. Gamer. Lifelong introvert. At the moment I'm working with tar in Africa. Spent 2001-2005 getting to know junk bonds in Minneapolis, MN. In 2008 I was marketing squirt guns in Naples, FL. Earned praised for my work selling pond scum in Minneapolis, MN. Set new standards for merchandising action figures in Miami, FL. Earned praised for my work implementing sock monkeys in Prescott, AZ.